Episode 7: Marketing Career Paths Part II – LIVE Edition

CareerEQ

CareerEQ goes live! In this special episode, we have a live panel discussion with four marketing professionals that have very different types of roles. Learn what makes them get out of bed each morning, what their day-to-day is like and what characteristics and skills are needed for success in each different path.

Guests:

Ashley Roland, Senior Director of Strategy at JLL Design (formerly Big Red Rooster, a retail brand strategy & design firm)

Brent Williams, Account Director at 500 Degrees (a marketing communications agency)

Lisa Smith, Sr. Analyst at JM Smucker (Smuckers Jelly, Jif peanut butter, Hostess and more)

Jacob Ledbetter, Division Sales Manager, TTI (Hoover, Dirt Devil. Milwaukee Tool, and more)

Additional Resources:

Episode Transcript

Episode 4: Marketing Career Paths

CareerEQ

There are many types of “marketers” with varied skill sets. They aren’t all whacky creative types like the entertainment industry portrays in movies and sitcoms! Learn about all the potential career paths in marketing like analytics, research and insights, marketing communications, sales, brand management and more in this episode.

Guests:

Carrie Schaefer, Brand Director at The Scotts Miracle-Gro Company

Claire Adams, Sr. Lecturer in Marketing at The Fisher College of Business

Additional Resources:

Episode Transcript